As a Lead Generator you will drive B2B leads through thoughtful strategies leveraging a variety of paid channels (Facebook, Search, Display, etc.). The qualified candidate will have proven abilities in leadership, creativity, strategic thinking and quantitative reasoning.
- Manage SEM, SEO, paid social, affiliates, and email to ensure growth.
- Optimize and refine demand generation using a data-driven approach to increasing B2B leads, developing a qualified sales pipeline and move prospects through the funnel.
- Define and implement tactics to improve conversion rate.
- Define, regularly report on, and optimize key growth KPI's. Create reporting dashboards where you can track progress and share your findings across the organization.
- Continuously spotting opportunities for improvement, based on the data trends.
- Creating strategies and tactics for revenue growth, based on your analysis.
- Bachelor’s degree (marketing, business, communications or computer science preferred).
- 2+ years of digital marketing, demand generation, and growth marketing experience required.
- Advanced English.
- Significant experience and knowledge in web analytics, data analysis, A/B and multivariate testing.
- Hands-on experience crafting growth experiments that drive new user growth.
- Excellent communicator both written and verbal.
- Highly motivated and results oriented.
- Ability to thrive in a high-pressure fast-paced startup environment.
- Quantitative and analytical with exceptional ROI-tracking skills and proven methods for marketing optimization.
- Enthusiastic and energetic team player.
- If you came from a startup company, then you are the one we are looking for!!!